Selling A Home


When you hire me, I become your partner in preparing your home for sale. Experience has long recognized that a clean, well decorated home enables us to enhance the appeal of your property. With my team of professionals, your home’s market appeal is enhanced to give you a competitive advantage over the other homes on the market.

The following items are arranged for or provided:

Pre-inspection: An inspector will go through your home to see if there are any areas of concern. This way we can decide what to do to put you in the strongest negotiating position possible.

Staging consultation: I will walk through your home and offer suggestions to ensure your home shows in the most favorable light. This could mean putting things in storage, moving furniture around or minor repair work. We will work together to plan and prioritize the items you would like to complete before we begin marketing your home.

Landscaping: Creating a positive first impression is critical. We will provide a curb appeal consultation that is done with recommendations for yard or exterior improvements.

HD Photography: Research shows that multiple, high quality photos sell houses. Your home will be photographed using HD technology for our marketing materials and on-line photo gallery.

Concierge Service: If there is a need for additional work, we can help with access to our service providers for every aspect of preparing your home for sale. This may be just getting bids or finding a specialized contractor.

Preliminary Title Search: I order a pre-title commitment to reduce your risk of any title problems at closing.

Open Houses: Holding an open allows any neighbors and prospective buyers to come and look at the home. The open house will be advertised on Windermere.com, your personal website, the NWMLS and many online websites. I will hold your home open mid-day one or two times during the week and both weekend days during the first week on the market. After the second week,  will hold it open one day of the weekend.

Online Advertising: I will publish your home on all forms of Cloud City Homes’ social media accounts (Twitter, Pinterest, Instagram, Snapchat, Facebook, Google+, Zillow), Windermere’s social media, inter-office marketing, and all real estate websites that host homes.

Feature Cards: Feature Cards are signs that point out the not so obvious features that a buyer may miss, (i.e., “Don’t miss the hidden storage behind the stairs” or “New Roof”).

Property Profile: We prepare an information book or “Homebook” containing information a buyer will want to know including “Facts and Figures”, “What You Love..”, the area, schools, utilities, homeowners association, pre-inspection, disclosures, contracts, potential bids, etc. This information will give buyers the confidence to write a contract.

Showing Follow-up: I will follow-up with agents who have either shown or previewed your home by sending them a personalized email or making a phone call. This feedback can help us judge our pricing and staging and help keep us competitive.

Office Tour: If your home is within our office area, your home will be toured by agents from our office who will not only be exposed to your home, but who will also provide us with feedback regarding price, staging, condition of the home, and other items.

Promote to Top Agents in Your Area: We present your property to the top-selling agents in the area. Agents that have sold a listing in your neighborhood within the last six months may have buyers waiting. We want the most active agents to get special notifications of your home’s availability. I accomplish this through direct mail, flyer delivery services, and email marketing.